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Take the Leap: Reap the Rewards of Graduating From Subscription to Activity Based Billing


Date: December 12th 2012
Time: 02:40pm PST
Location: New Almaden Room


There has recently been a good deal of hype surrounding what’s being referred to as the subscription economy. As consumers grow accustomed to automated payments and pay per use solutions, the benefits of fostering repetitive customer contact and creating recurring revenues through a subscription model are obvious. This article explains the difference between subscription and activity-based billing and how business that move to an activity-based billing platform can use their billing system as a differentiator.


Chris Couch , Chief Operations Officer , Transverse
Chris has spent 17 years as a professional focused on telecommunications software solutions. Most recently, Chris served as Senior Vice President and Chief Marketing Officer at ACE*COMM Corp. (NASD:ACEC), a leading provider of wireless OSS, BSS, and value-add services platforms. Prior to ACE*COMM, Chris was the Chief Technology Officer at RateIntegration, Inc., a Virginia-based software company that develops, distributes, and installs value-add services software for wireless service providers. Chris also led consulting practices at American Management Systems and Logica, where he oversaw or participated in the ground-up launch of several wireless carriers around the world. Chris has also designed and built wireless software products for Evolving Systems (NASD: EVOL), which was sold through Lucent Technologies. The products he developed included Over-the-Air activation, CDPD, and MSC to BTS mediation (IS-634).
Fifth Annual Event