This hybrid conference is an annual review of cloud computing developments and trends, impact on world economy And society
Day 1 Tuesday, Dec 4 Mountain View
Day 2 Tuesday, Dec 6 Mountain View
Day 3 Wednesday, Dec 7 Virtual
Day 4 Thursday, Dec 8 Virtual
Day 5 Friday, Dec 9 Virtual

How to Ensure Privacy in the Cloud -- Data Management Practices for Cloud Providers

The adoption of cloud services by enterprises is growing at a staggering rate. But businesses still inherently fear turning over their customers’ data to a third party online service provider, putting an immense amount of scrutiny into providers’ data management practices. Whereas many Cloud providers have good data management practices in place, most still find it difficult and time consuming to navigate the hurdles created by their customers’ uncertainty. The result is that proving sound online data management practices becomes an unnecessary barrier to sale. This session will provide insight into: - Best practices in data management and data sharing - How to ensure the protection of personally identifiable information - The importance of appropriate disclosure of privacy practices and how failure to do so can impact an organization - How to establish a trusting relationship with your customers and prospects upfront We will also look real life case studies of Cloud providers that have used their data and privacy practices to differentiate their services, establish stronger customer relationships and increase adoption of their platforms.

- by Chris Babel

CEO of TRUSTe



Author`s Bio:
Chris Babel is the CEO of TRUSTe, the leading trustmark and recognized authority on Internet trust and privacy. Chris possesses over a decade of experience building online trust, most recently as Senior Vice President and General Manager of VeriSign’s worldwide Authentication Services business, where he was responsible for strategy, sales, marketing, product and support. Chris also previously managed VeriSign’s SSL and Managed Security Services business. In these roles he helped grow the businesses though the launch of new products to enterprise and small/medium businesses, international expansion in EMEA and Asia and through acquisition and integration of a number of companies. Chris also spent time in Corporate Development and as Chief of Staff to the CEO where he led strategic planning and execution of over 20 acquisitions. Prior to joining VeriSign, Chris served as an Associate in Morgan Stanley’s Technology Mergers and Acquisitions group and its Corporate Finance group working on transactions like Netscape's sale to AOL. Chris holds a BA in Mathematical Methods in the Social Sciences and Economics with Highest Distinction from Northwestern University and lives with his wife and three sons in San Francisco.



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A partial list of organizations who attended UP 2010 Conference

  • Orange/France Telecom
  • Credit Suisse
  • Brookfield Asset Management
  • BlueScope Steel
  • Raytheon
  • Glenn Wells
  • Exxon Mobil
  • Trilogy International Partners
  • General Electric
  • First Command Financial Services
  • Southern California Edison/IT &BI
  • Denovo
  • Karyn Mashima Consulting, LLC
  • PwC
  • Infralogic Technology Resources
  • Datameer
  • Sun Microsystems, Inc.
  • Atos Origin
  • City Of Orlando
  • Blyth, Inc.
  • SunTrust Bank
  • AXIS Capital
  • JPMC
  • Makara
  • IES
  • Lockhead Martin
  • Nextpoint
  • SITA
  • Cisco Systems India (P) Ltd
  • Maxim Integrated Products
  • Ford Motor
  • Knorr-Bremse
  • Xerox
  • Bruce Power
  • Johnson Controls Inc.
  • Bank of America
  • Sodexo
  • Trelleborg
  • Fidelity Institutional Wealth Services
  • Johnson & Johnson
  • UM
  • CA Technologies Inc
  • Navega.com
  • Fidelity Investments
  • Capgemini
  • EMC
  • Ernst & Young
  • Assurant Solutions
  • Boeing
  • BeyondCore, Inc.
  • PureInbox Inc.
  • Nike
  • Immunet Corporation
  • Accenture
  • CSC
  • AEG Resources
  • Lulea University of Technology
  • PricewaterhouseCoopers LLP
  • Verizon
  • Verizon Business
  • Salesforce.com
  • Pfizer Inc
  • ANSYS
  • Brocade Communications Systems, Inc.
  • Lifestreet
  • Banco General
  • Sovereign Sense Consulting
  • Corticon
  • Nimbula
  • USWired Inc.
  • Zetta
  • PayDeg
  • Tyson Foods
  • Kkogyo Chosakai Publishing
  • Technical School Corfu
  • ARSYS INTERNET S.L.
  • RMS, Inc.
  • Rackspace
  • J.P. Morgan Chase
  • Cronos Group
  • GoGrid
  • GSA USA
  • Pareto Networks
  • IMEX Research
  • Systems & Consulting Inc
  • Bits Republic Technologies
  • Tripwire
  • Walt Disney
  • Synmotive BV
  • 05-07 DECEMBER 2011